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The Why Is Everything: A Story of Football, Rivalry, and Revolution - Hardcover
$32.50
In stock
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by Michael Silver (Author)
When Kyle Shanahan became the NFL's youngest offensive coordinator in 2008, he had one prevailing rule: Tell me the why. If a colleague couldn't justify his position by providing the unassailable reasoning behind it, he was told to get the hell out of Shanahan's office. Shanahan and the members of his coaching tree--including Sean McVay, Mike McDaniel, Raheem Morris, and Matt LaFleur--came up in a sport where innovation was the exception, not the rule. There had been brilliant football minds before, from Paul Brown to Bill Walsh to Bill Belichick. But for the most part, coaches learned a particular system and stuck to it no matter what--no matter the players on their team, no matter what the opponent might do.
This group of young coaches would change all that. The Why Is Everything is the story of old dogmas falling before astonishingly creative new strategies and game plans. Drawing on unmatched access across the league, longtime NFL reporter Mike Silver takes us into the key moments in this still-unfolding revolution, from the education of Mike Shanahan, Kyle's father and a two-time Super Bowl champion, in the 1980s; to the Washington Redskins' football laboratory in the early 2010s, where the coaches first worked together, shocking the league with their cutting-edge scheme for rookie quarterback Robert Griffin III; to McVay's Super Bowl victory in 2022 and Kyle Shanahan's Super Bowl agony in 2019 and 2024.
Less than a decade after their emergence, these men are the stars of their profession and have helped propel the NFL to new heights of viewership and drama. With The Why Is Everything, Silver reveals how it all happened, and in the process gives us a timeless account of friendship, rivalry, and the never-ending pursuit of perfection.
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Cindi Book is the trade name of Cindi Book LLC, a Texas-registered online-only retailer. We provide clear contact, shipping, return, and checkout information so customers can make informed purchasing decisions.
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Cindi Book LLC
2124 Cactus Ct, Keller, TX 76248
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Orders ship within the United States. Cindi Book branded titles typically arrive in 5–9 business days, including 0–2 business days of handling and 5–7 business days in transit. Supplier-fulfilled items typically arrive in 8–11 business days, including 1–3 business days of handling and 7–8 business days in transit. Business days are Monday–Friday, excluding U.S. federal holidays. Delivery estimates are not guarantees. Cindi Book items have a flat $9.99 shipping charge. Shopify Collective items use shipping rates set by the supplier. Orders containing items from different fulfillment sources may include more than one shipping charge. Your full shipping total is shown at checkout before payment.
Returns & Refunds
Standard U.S. returns are accepted for eligible new, unopened items within 30 days of carrier delivery. Returns are by mail. Customers are responsible for standard return shipping, there is no restocking fee, and standard exchanges are not offered. Once an approved return is received and inspected, the refund is issued to the original payment method within 5 business days. Damaged, defective, or incorrect items are handled at no return-shipping cost to the customer.
Return eligibility is subject to the full policy. Opened, read, or unsealed books with broken seals or visible wear are final sale. Digital downloads, gift cards, and personalized products are non-refundable. Original shipping charges are not refunded for standard returns. Contact us within 7 days of delivery about damaged, defective, or incorrect items.
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