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Breaking in the News - Hardcover
$37.57
In stock
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by Alison Maloni (Author)
What if, one morning, you opened your email to a request from an editor at Forbes and they wanted to interview you about your company?
It all could happen because you took a few hours to find the contacts, craft a pitch, and reach out to the media.
You don't need to pay thousands of dollars a year to a public relations agency.
Getting press coverage can be done yourself; you just need to know what it takes to be newsworthy.
In this book, you will learn:
- How the media works
- What journalists are looking for
- How to get featured in magazines and podcasts
- What it takes to get national media exposure
- What are the best ways to prepare for your media interview
- How to establish relationships with journalists
- You will hear from experts in the news industry, publicists, and business owners who have used public relations to build their personal brands and companies.
- You will get inside knowledge from local and national newsrooms on how to craft the perfect pitch.
This book breaks down how to get the media's attention when they are receiving hundreds of pitches a day, and once you get the call to be interviewed, you will learn how to prepare for your interview, what to wear, and how to look like a pro on television.
Public relations is all about storytelling, and you have a great story to tell.
You may not know what it is yet, but that's what this book will help you figure out.
In fact, it's going to help you come up with multiple stories.
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Cindi Book is the trade name of Cindi Book LLC, a Texas-registered online-only retailer. We provide clear contact, shipping, return, and checkout information so customers can make informed purchasing decisions.
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Cindi Book LLC
2124 Cactus Ct, Keller, TX 76248
Administrative office only; no storefront or local pickup.
214-308-1733 · info@cindibook.com
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Orders ship within the United States. Cindi Book branded titles typically arrive in 5–9 business days, including 0–2 business days of handling and 5–7 business days in transit. Supplier-fulfilled items typically arrive in 8–11 business days, including 1–3 business days of handling and 7–8 business days in transit. Business days are Monday–Friday, excluding U.S. federal holidays. Delivery estimates are not guarantees. Cindi Book items have a flat $9.99 shipping charge. Shopify Collective items use shipping rates set by the supplier. Orders containing items from different fulfillment sources may include more than one shipping charge. Your full shipping total is shown at checkout before payment.
Returns & Refunds
Standard U.S. returns are accepted for eligible new, unopened items within 30 days of carrier delivery. Returns are by mail. Customers are responsible for standard return shipping, there is no restocking fee, and standard exchanges are not offered. Once an approved return is received and inspected, the refund is issued to the original payment method within 5 business days. Damaged, defective, or incorrect items are handled at no return-shipping cost to the customer.
Return eligibility is subject to the full policy. Opened, read, or unsealed books with broken seals or visible wear are final sale. Digital downloads, gift cards, and personalized products are non-refundable. Original shipping charges are not refunded for standard returns. Contact us within 7 days of delivery about damaged, defective, or incorrect items.
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Some items may ship from Cindi Book or U.S.-based publishing, manufacturing, or distribution suppliers that fulfill orders for Cindi Book. Cindi Book LLC remains the customer-service contact for order questions, delivery support, returns, and refunds.
