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Braun: Designed to Keep - Hardcover
$79.95
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by Klaus Klemp (Author)
The definitive history of Braun - the pioneering German electronics brand that changed the face of modern design
Since 1921, Braun has been shaping the way we live through timeless designs that are simple, useful, beautiful, and designed to keep. Unlike many brands before it, and many more that followed, Braun created a culture of design - underpinned by a set of functional and aesthetic principles - that went on to have worldwide impact.
Across 3 sections and more than 500 images, the book charts the company's defining moments, core identities, and key characters, together presenting the most comprehensive history of Braun ever published.
Featuring brand-new photography of Braun's most iconic products alongside never-before-published archival images, drawings, advertisements, internal documents, and correspondence, in-depth narrative texts interweave the Braun story with the cultural and political history of Germany, providing new context and insight into one of the most famous product design brands in the world.
With profiles on key members of the creative and leadership teams that reinforce Braun's design legacy and the importance of the people behind the process, Braun: Designed to Keep unpacks the brand's core values - such as simplicity, usefulness, and longevity - that changed the way household products are perceived, designed, and used.
Author Biography
Klaus Klemp is professor of design theory and history at the HfG Offenbach, Germany, and curator of design at the Museum Angewandte Kunst, Frankfurt am Main, where he was previously exhibition director and deputy director. Prior to his roles at the museum, Klemp was director of the cultural department of the city of Frankfurt.
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Standard U.S. returns are accepted for eligible new, unopened items within 30 days of carrier delivery. Returns are by mail. Customers are responsible for standard return shipping, there is no restocking fee, and standard exchanges are not offered. Once an approved return is received and inspected, the refund is issued to the original payment method within 5 business days. Damaged, defective, or incorrect items are handled at no return-shipping cost to the customer.
Return eligibility is subject to the full policy. Opened, read, or unsealed books with broken seals or visible wear are final sale. Digital downloads, gift cards, and personalized products are non-refundable. Original shipping charges are not refunded for standard returns. Contact us within 7 days of delivery about damaged, defective, or incorrect items.
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